GoDaddy, the world's largest technology provider dedicated to small businesses, recently partnered with Kiva, the first micro lending platform dedicated to alleviating poverty, to create a powerful global network connecting GoDaddy employees with Kiva borrowers.
Adopting the view that even the smallest loan can make a difference for a budding business, non-profit organization Kiva works with microfinance institutions to enable individuals to borrow sums as small as $25.
"GoDaddy and Kiva partnering together makes good sense," Premal Shah, Kiva’s president, said. "GoDaddy helps small businesses around the world create a digital presence, so it is now easy for GoDaddy employees to personally help small businesses with other unique needs for their business."
With its company’s new "Get the Picture" campaign, GoDaddy employees can fund loans at a personal level. GoDaddy incentivized the program by providing every staffer with $25 to fund a Kiva small business of their choosing. The lender can choose a borrower after learning about people looking for loans, issue a loan with a click, receive periodic updates about the borrower and see money repaid into a Kiva account.
"GoDaddy's mission is to radically shift the global economy toward small business,” Tyler Butler, director of Community Outreach for GoDaddy, said. "GoDaddy's partnership with Kiva allows employees to make a difference … because they are investing in the success of the small business."
GoDaddy is headquartered in Scottsdale, Arizona.
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