True Life Companies has launched a new luxury home subsidiary called Symmetry that is expected to bring luxury lifestyle housing communities to locations throughout Arizona.
Company officials described the new venture as "a promise" that seeks to reinvent the way people see and experience luxury living communities.
The company began with two pilot projects in Flagstaff and Prescott, developed over the past three years, and is looking forward toward making a larger impact on the market and its values.
"Symmetry is built on a set of core values that reverberate through our executives to our staff members to our residents and ultimately our communities," Symmetry CEO Taber Anderson said. "We embrace the importance of life's little moments, and create intentional opportunities for others to do the same. Home building and community building can be done differently, with a different mindset. And that's what we're doing. We have assembled a team of industry veterans who have constructive, restless spirits that breed innovation. As a result, we're not only tasking ourselves with creating bold new services and communities that people don't even know they need yet, but we're also instilling a sense of empowerment throughout the company designed to foster growth and perpetuate a commitment to premium service."
Symmetry will be based in Scottsdale, with plans to move forward by bringing its philosophy to golf courses, urban developments and coastal developments.